grindelwald | Rotronic

A fantastic view of the Swiss mountains complimented an exciting glimpse of the future at the Rotronic International Sales Meeting 2014 in the Swiss mountain village of Grindelwald.

The biennial Rotronic ISM brings together distributors and subsidiaries from the global Rotronic network (or family as it feels when we are all together!).

The week long meeting provides an invaluable opportunity to share experiences, projects, new ideas and product updates along with the showing off latest developments and future trends for the company. Aside from the formal workshops, training courses and meetings is the opportunity to informally explore new ventures and insights from around the world – as well as sharing a beer or two of course.

The growing range of new product launches from the Swiss HQ, combined with further developments from the UK’s R&D group based around the HygroGen technology highlights that the outlook for the next two years will be very interesting! (check out our new Hygrogen and AwTherm specific satellite sites www.hygrogen.com)

The last day of the meeting ensured everyone forgot about instruments for a while as we made our way out into the mountains. Mixed groups were pitched against each other in a fairly weird and wonderful mix of traditional team alpine games including Alphorn blowing and milk chair shuffling (best not to ask)!! Competition was tight but fun had by all.

It was all wrapped up with a fantastic outdoor bbq and the Rotronic awards – the UK team getting an award for the best CO2 product sales performance over the past two years!

The ISM are important to maintain open communication and share knowledge. Combined with a delicate mix of hard work, fun and fantastic enthusiasm from all the those attending ensures that once again the ISM was a great success!